Featured image: Davis Brin and Khaleb Hood, Georgia Southern University
Shuman Farms named the Official Sweet Onion Grower of the University of Georgia and Georgia Southern University athletic programs
Sweet onion grower/packer/shipper Shuman Farms recently announced an exclusive partnerships with the University of Georgia and Georgia Southern University athletic programs. As the newly named Official Sweet Onion Grower of the Georgia Bulldogs and the Georgia Southern Eagles, Shuman Farms said it “is looking forward to celebrating college gamedays and all the tailgates and watch parties that come with,” according to a company release.
“Being named the Official Sweet Onion for both the University of Georgia and Georgia Southern University athletic programs is a tremendous honor for Shuman Farms,” said John Shuman, CEO of Shuman Farms. “As a family-owned business with deep roots in Georgia, we are thrilled to support these two universities that contribute so much to the southeastern United States. It is important for us to drive education to the next generation of shoppers about healthy eating while promoting sweet onions as an essential ingredient, especially on gameday.”
Sweet onions are no stranger to a gameday menu, and whether as crispy fried onion rings at a tailgate, toppings on burgers and hot dogs from the concession stand or as an ingredient in dips and appetizers, sweet onions “are sure to be the MVP of any lineup,” the release said.
And “as the Official Sweet Onion Grower, Shuman Farms will provide a range of promotional activities and engagement opportunities for students, alumni and fans of UGA and GSU,” it added. “Additionally, sweet onion-centric recipes and cooking demonstrations will be featured during events on campus, adding a sweet twist to the gameday experience. The Shuman Farms team is looking forward to these opportunities to interact with fellow fans of both athletic programs, share more about their sustainable agriculture operations in Georgia and beyond, and inspire the consumption of fresh produce.
“We are excited to join hands with Shuman Farms as their values align perfectly with our commitment to fostering local partnerships and promoting healthier, sustainable food choices,” said Alan Thomas, Associate Athletic Director – External Operations, University of Georgia Athletic Association.
Thomas continued, “This partnership will undoubtedly enhance the overall experience for our fans and help us create an unforgettable gameday atmosphere.”
Cam Brown, Manager of Business Development for GSU Sports Properties, agreed. “By teaming up with Shuman Farms, we have a new and unique opportunity to celebrate two things that are the backbone of our local Georgia communities – agriculture and Georgia Southern. We can’t wait to see this partnership come to life on game days this fall and beyond,” Brown said.
In addition to the sponsorships at each university, Shuman Farms will also be partnering with Ladd McConkey, wide receiver at UGA, Khaleb Hood, wider receiver at GSU, and Davis Brin, quarterback at GSU.
“All three players have shown that grit, determination, and hard work are key ingredients to reaching your goals,” Shuman commented. “We’re looking forward to partnering with these players this season to help us spread the word about Shuman Farm’s sweet onions. It should be an exciting football season for both teams and we are thrilled to be working with them.”