Reidsville, GA-based Shuman Farms, a leading Vidalia onion grower/shipper, recently celebrated a new charitable partnership with local non-profit Feed the Boro along with the addition of Mr. Buck’s Farm Fresh® Feeding America® packaging to the Feeding America retail programs.
For more than two decades Shuman Farms has been a pioneer of cause marketing initiatives within the fresh produce industry. Shuman Farms’ Healthy Family Project®, founded in 2002 by company President/CEO John Shuman, has donated more than 18 million meals to Feeding America and raised more than $7.5 million for charities that support children and families.
The grower has also donated meals and raised awareness of food insecurity in the U.S. through its own Feeding America retail programs.
On May 20 Shuman Farms and Feed the Boro launched their partnership, with Shuman Farms the presenting sponsor of Feed the Boro’s monthly food drop. The Shuman family and team were also on-site to lend a hand, and in a few hours the entirely volunteer-driven event provided a week’s worth of meals and fresh ingredients, including RealSweet® Vidalia onions, to 1,000 families in Statesboro, GA and surrounding communities.
“Giving back to our local community, as well as those where our products are sold, has always been a key part of who we are,” John Shuman said. “To be this close to home, see this kind of need, and all the people coming together to help is very powerful. We are very grateful for all that Feed the Boro is doing for our local community and look forward to continuing to support their efforts in any way we can.”
Since 2019, Shuman Farms has shipped its RealSweet Vidalia onions in specially marked Feeding America bags during the month of June. This year, the company expanded its June Feeding America retail programs to include its Mr. Buck’s brand Vidalia onions. The new packaging, as well as accompanying point-of-sale materials and social media support, will aid participating retailers in shedding light on food insecurity in the U.S., especially as children who rely on school-provided meals are home for the summer.
To celebrate the kickoff of its June Feeding America promotions, the Shuman Farms team volunteered at their local Feeding America food bank, America’s Second Harvest of Coastal Georgia in Savannah, GA, on June 1, packing nearly 1,500 breakfast bags for children in local summer programs.
To learn more about Shuman Farms’ commitment to giving back in the communities where its products are sold, visit https://www.shumanfarmsga.com/giving-back/.
