With a strong commitment to the local Yerington, NV, community, Peri and Sons Farms continually shares the spirit of giving not only during the Christmas season but also throughout the year, reaching out to people in Mason Valley and beyond.
Teri Gibson, director of marketing and customer relations, goodwill toward others is a cornerstone company principals David and Pamela Peri. “There are many programs they support for the community, for the company’s employees and for others,” she said. “One program that is especially near and dear to their hearts is the Boys and Girls Club in Mason Valley.”
The Peris established the local program, which is described on the company’s website, periandsons.com, as “Growing a Good Future,” and Gibson said, “Pam focuses on this year-round. It’s a large part of their giving back to the community.”
In recognizing Peri and Sons, Travis Crowder, chief program officer for BGCMV, lauded the support of David and Pam Peri as well as “their employees, family, and friends.” Their efforts have included “initial and continuous support for the ‘Night in the Country’ fundraising event, being lead donors every year for the BGCMV Annual Giving Campaign, rallying support when BGCMV was faced with unforeseeable debts that resulted in the BGCMV receiving more than double their goal for the 2007 campaign, and hundreds of thousands of dollars both in-kind and fiscally donated each year.”
For their many kindnesses, the Peris have been recipients of the “Great Futures Start Here” award, which is presented to a business, organization, or individual demonstrating outstanding leadership and commitment to the youth of this country.
Peri and Sons Farms was the area’s 2015 recipient, and when it was presented, they were told, “Since the day we began as a full-fledged Boys and Girls Club, David and Pam Peri have been there for our organization. Peri and Sons Farms has led the way for our organization. Peri and Sons Farms, along with their tremendous team of devoted employees, who also give of themselves to our organization, have led the way and are the Foundation of the Club. We are eternally grateful.”
The company also received the “From the Heart” award in recognition of their special place in the “Heart of the Club.”
To learn more about BGCMV, go to www.bgcmasonvalley.org.
Another not-so-random act of kindness from Peri and Sons is the company’s Little Bulbs childcare center opened in 2013. The fully staffed facility is a few miles from the company’s main office and provides high quality day care free to all employees.
“So many of our employees use it,” Gibson said. “They never have to worry about their young children and are confident the children are safe, secure and well-cared for at no cost.”
The web site says, “We are convinced that providing a trusted childcare environment for our employees reduces turnover and absenteeism and increases productivity among workers. We believe that showing loyalty to employees and supporting their family life will in turn mean increased loyalty and support of our company… Helping workers raise their families instead of putting roadblocks in their way is not just the right thing to do; it’s the smart thing to do.”
And for several years Peri and Sons Farms has taken part in the “PINK” Breast Cancer Awareness promotion, which has been “a great way for us to help spread the word about breast cancer research and prevention. In our own little way, we wanted to heighten awareness for the research being done to find a cure for breast cancer, but we also wanted to promote prevention through healthy eating habits.”
Promotional packaging is available in October and upon request and includes consumer-engagement aspects such as a QR code that leads to a landing page (www.periandsons.com/giving_back) which features free “longevity” recipes expertly developed by cancer specialist and wellness cookbook author Rebecca Katz.
What’s more, consumers can go to the link and vote online for the charity that will receive Peri and Sons’ annual donation. Recipients include top-rated organizations such as National Breast Cancer Foundation, this year’s beneficiary, and the Susan G. Komen Northern Nevada and Breast Cancer Research Foundation.
The Peri and Sons site says, “We embrace the idea of healthy food being an important part of any cancer-fighting program and the concept that eating healthy is an important way to help prevent cancer and extend lifespan. And we are proud to continue teaming up with Rebecca Katz, MS, a chef, author and educator, who has been creating wonderful recipes for those battling the side effects of cancer treatment and for those looking to extend their lives through healthful eating. Learn more about Rebecca Katz at www.rebeccakatz.com.”