We love the positivity this great industry of ours continues to display, and this week we’re happy to share some good news from our friends at Gills Onions in Oxnard, CA.
VP of Sales and Marketing Megan Jacobsen provided us with an update on April 1, telling us Gills is launching “some small teaser videos as we wait to finish filming our new corporate video (just waiting for Bakersfield harvest to wrap up a year of filming our entire 365-day process to make a Gills onion).” Megan said the first teaser released is a planting video captured in late February in King City.
She said, “I just love this little teaser my video production team pulled together. Our sales team has been keeping in touch with customers, as our industry’s travel schedules have come to a halt. For foodservice, we are using this time to educate and share the good news of onions. Not very many customers get to see our fields in person. So, this brings the fields and planting process to their computers.”
Next week, Megan continued, Gills will share a food safety teaser video with customers.
She added, “Sustainability and other videos are in the pipeline, and videos are being shared on social media as well. We have also amped up our nutrition/health posts on all platforms, and recipes to again share the great news of onions and their amazing health benefits.” Now, Megan said, “is a perfect time for our industry to collaborate together across all platforms to share the benefits of onions, no matter where consumers buy them or how they consume them. Benefits like respiratory health are critical, and our hope is more consumers take advantage of what onions, as well as other fruits and vegetables, have to offer. Food is nature’s natural medicine!”
Megan is one of the most optimistic, upbeat folks we know, and she shared what she called a “non-news related note” on how she’s beginning each of her weekly sales conference calls.
She said she asks her teammates “about what GOOD and POSITIVE thing, personal or professional, did they see or experience this week.” The group spends between five and 10 minutes during the conference calls “just talking positive life events,” Megan said. “It is so important in the midst of everything happening in the world to focus on the good! I feel fortunate to work in the industry we work in. I am blessed to have good health (and pray it stays good).” And, she said, “I’ve enjoyed seeing neighborhood children riding their bikes again and playing with their siblings in the nearby park. And I’ve appreciated the welcoming spring weather in California and being able to go for daily walks. There is so much celebrate!”
Megan, we thank you so much for your thoughtful, reflective and cheery attitude.
